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Comprehensive attribution

We've brought back the attribution models marketers need so you can measure performance throughout the entire user journey. Now you can measure without bias and have more complete data due to Incendium's unlimited lookback window.

First Touch

100% credit goes to the first touch point

Last Touch

100% credit goes to the last touch point

Last Non-Direct

100% credit goes to the last non-direct source

Linear

Credit is given equally to all touch points

Position Based

Credit is split evenly between first and last

Impacted

100% credit to all touch points

All-in-One Analytics & Reporting

Incendium is your impartial reporting system that brings all metrics and measures together so you can finally compare apples to apples and make informed decisions. If you'd like a personal demo book in with us today!

"48% Increase in ROAS, in 6 Months!"

Ucruise, a thriving boat hire agency in Sydney Harbour was generating a steady stream of enquiries through various marketing channels. But they were stuck in a data silo.

Incendium's marketing attribution came to the rescue; by integrating Ucruise's sales data, Incendium shed light on which marketing channels were driving the most profitable sales. This helped Ucruise to make data-driven decisions about their marketing spend, maximizing their return on advertising spend (ROAS).

48%

Increase in ROAS in 6 months

15%

Decrease in CAC in 6 months

51%

Increase in enquiries in 6 months

Get More Reliable Ecommerce Data

It's often overlooked, but if you're making decisions off flawed data then you could be increasing spend in the wrong areas. Incendium gives you reliable data to increase ROAS. If you'd like a personal demo book in with us today!

Get Connected in Minutes. No, Seriously.

One line of code and Incendium will be up and running and ready to use.
CASE STUDY
Ucruise Sails to Success
The Problem

Ucruise, a thriving Sydney Harbour cruise facilitator, was generating a steady stream of enquiries through various marketing channels. But they were stuck in a data silo - marketing efforts weren't connected to sales results. This meant they couldn't measure ROI or optimize their marketing budget.

The Solution

Incendium's marketing attribution platform came to the rescue. By integrating Ucruise's sales data, Incendium shed light on which marketing channels were driving the most profitable sales. This newfound clarity empowered Ucruise to make data-driven decisions about their marketing spend, maximizing their return on advertising spend (ROAS).

"Incendium has given us the deep insights we need to fully understand where our marketing spend is most effective for sales and ROAS. We've increased our lead and sales volumes without the need to increase our budgets."

Emmanuel About | Director - Ucruise

READ THE CASE STUDY

The Incendium Platform

Incendium Core
Laser Accurate Data Collection Without Limits
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Incendium Analytics
The Most Advanced, Single Source Of Truth For Attribution
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Lightning Landers
Ultra-Fast, High-Converting Landing Pages Launched Without Code
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Conversion Lab
A Low-Code Testing Tool For Consistent Conversion Optimisation
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Rezonate
Bringing Enterprise Level Personalization Tech To The Mainstream
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Incendium Accelerate
Leave The Insights And Optimization To Us, So You Can Focus On What Matters
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Frequently Asked Questions

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