In the world of data and analytics, definitions matter. That’s why we’re excited to introduce a powerful new feature in the Incendium platform: the Metrics Sidebar. Designed to provide quick access to definitions and detailed explanations, this feature ensures you’ll always know what your data is telling you.
What is the Metrics Sidebar?
The Metrics Sidebar is your go-to resource for understanding the metrics shown in cards, charts and tables within the Incendium platform. Accessible from almost anywhere in the reports section, this sidebar offers clear, concise definitions and insights into every metric you encounter—including those with complex acronyms like CAC (Customer Acquisition Cost) or CM (Contribution Margin).
Whether you're reviewing standard reports or diving into custom-built dashboards, the Metrics Sidebar helps bridge the gap between raw data and actionable understanding.
Why It Matters
Marketing and analytics are filled with technical terms and nuanced metrics. Without clear definitions, it can be challenging to interpret what a chart or table is trying to communicate. The Metrics Sidebar makes this easier by providing immediate clarification—so you can better understand performance changes, identify trends, and take action to optimize results.
How to Access the Metrics Sidebar
There are two simple ways to access the sidebar:
Click the Lightbulb Icon: In the top-right corner of any statistic card, you’ll see a lightbulb icon. Click it to activate the sidebar.
Click the Lightbulb via the 3 Dots on Charts/Tables: At the bottom-right corner of any chart or table you'll see the three dots menu. If a lightbulb is available, click it to open the sidebar.
With these easy access points, help is always just a click away.
Enhancing Your Analytics Experience
The Metrics Sidebar reflects our commitment to making Incendium a user-friendly and powerful tool for data-driven decision-making. By helping you better understand your metrics, we empower you to uncover deeper insights and drive meaningful improvements.
