
Conversion Lab
Rapid A/B testing. Zero code.
Launch experiments in minutes. Easily build and test new layouts, messaging, and features — giving you the agility to improve conversion rates without waiting on developers.















Every test tracks pageviews, engagement scores, interactions, and conversions — across both control and variant — without any manual tagging setup.
Results update in real-time. You don't have to wait until a test ends to see which direction it's heading.


View results over time, not just in aggregate. Spot anomalies early and make decisions on consistent trends rather than a single day's spike.
Run multiple experiments at once and flick between them instantly — all in the same interface, no context switching required.
Generate and download a full test report in one click — ready to circulate to stakeholders without any manual formatting
No blank canvas. No briefing a designer. No dev ticket. Pick your hypothesis, let AI handle the setup, and launch.

Why not just use platform reporting?
Here's how Incendium compares to relying on native ad platform attribution.
Cross-channel, unified view
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Platform-independent data
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Engagement-based credit weighting
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Customizable attribution model
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No iOS / ad blocker blind spots
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Real-time budget recommendations
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"We increased ROAS by 48% in 6 months through data-driven budget redistribution. For the first time we had attribution we could actually trust — not just what Meta was telling us."

"For the first time, we could see exactly which funnel was driving conversions — not just what the ad platforms were claiming. That clarity is what gave us the confidence to scale."

"Incendium is honestly astounding in terms of what you can do with it. There are so many different ways to leverage the system, and it feels like every time we log in we discover another smart use case."

"Any time I've had an idea or function needed, they've stepped up to try and find a solution. That's a rare quality these days. 100% would recommend."








