Behaviour Learning
Analytics data reveals patterns linked to conversion, basket size and repeat purchase.
Three steps. Fully automatic.
Rezonate continuously learns from behaviour, builds dynamic segments, and serves the right experience without manual rules to maintain.
IN PRACTICE
The same page, personalized for every visitor
Rezonate adapts the content inside the same page in real time based on who is visiting and what Incendium knows about them.
- Offers adapt to intent
- Messaging matches the moment
- No separate audience URLs
Endless Segmentation
Unlimited segments update automatically as each visitor’s behaviour changes.
Dynamic Content Served
Messaging, visuals, offers and CTAs adapt in real time without a page reload.
FAQ
Common Questions
Do I need to manually create segments or rules?
No. Rezonate builds and updates segments automatically from behavioural signals in Incendium's analytics data.
Does personalization require changes to my site code?
No. Rezonate delivers personalized content through Incendium's existing tracking tag.
How is this different from email segmentation?
Rezonate personalizes the on-site experience in real time, before a visitor has interacted with an email sequence.