James Kinsley

Founder, Head of Product Development

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Capturing End-to-End User Journeys and Integrating Offline Sales Processes with Marketing Attribution

Learn how marketing attribution models can help you connect the dots between digital marketing efforts & offline sales, to drive growth.

The Five Most Underrated Ecommerce Analytics Metrics

Discover the five most underestimated ecommerce analytics metrics, according to a panel of experts.

ChatGPT Gets Internet Access!

Things move quickly in AI - get the latest on ChatGPT here.

7 Expert B2B Marketers Share Tips for Creating High-Impact B2B Campaigns

Learn from 7 expert B2B marketers & boost your marketing efforts.

2023 Enterprise E-Commerce SEO: 5 Fixes To Create Rapid Impact on Large Global Websites

These are the most impactful areas of technical SEO for enterprise-level e-commerce sites.

Wake Up Marketers: Google Isn’t Dropping Attribution Models for Your Benefit

Learn about the importance of attribution models in digital marketing.

Introduction to Marketing Attribution & MTA Models

Discover the different marketing attribution models & how to use them.

Italy Becomes 3rd European Country to Ban Google Analytics

Italy has officially banned Google Analytics, in a further blow to Google in Europe that follows the decisions from French and Austrian authorities. Learn more here and why Incendium can be the solution you're going to need.

How Ucruise Used Marketing Attribution

Ucruise Sydney used our advanced marketing attribution strategy and software to improve their day-to-day operations and revenue. They improved their revenue and sales by +300% upon implementing our marketing attribution software.

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